![]() ![]() The analysis can relate to an organization, team, or individual. ![]() A SWOT analysis can be applied to almost every business question.A SWOT analysis covers both the internal factors a company can manage and the external factors that may be more difficult to control. However, there are often items out of the company's control that may influence the outcome of a business decision. Too often, a company may be tempted to only consider internal factors when making decisions. A SWOT analysis requires external consider.In general, a SWOT analysis that has been prepared by paring down all ideas and ranking bullets by importance will aggregate a large, potentially overwhelming problem into a more digestible report. There may be an overwhelming amount of data to analyze and relevant points to consider when making a complex decision. A SWOT analysis makes complex problems more manageable.
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